‘Miss Lily’ to showcase feminine beauty for social cause

UKHRUL, 23rd Sep: Packed with an incentive towards raising a myriad of social issues, 'Miss Lily' pageant is all set to take place in this year's edition of the forthcoming state-level Shirui Lily Festival to be held in October in Ukhrul district.
Announcing this during a news conference held at 25 Degree North Restaurant, Phungreitang on Monday, chairman of the organising committee AC Raising, secretary Pamreiso Shimray and event promotion coordinator Ngalayo Makan said that the beauty pageant is a state-level event and it will be organised under the theme 'Beauty For Humanity' as part of the composite festivity during the upcoming state's festive extravaganza.
Describing the event as continuation of last year's 'Miss Spring' contest conducted by Imphal-based Shirui Yorla and accordingly, as its second edition under a different stage title, AC Raising informed that the task of organising the event for this year has been entrusted to The Indigenous Foundation (TIF), a state-based NGO.
He further disclosed that the main motive behind the beauty pageant is to raise a number of contemporary social issues pertaining to women empowerment, health scenario, climate change and environmental concerns, along with an aim to promote the indigenous cultures, handloom, handicrafts and textiles. "All the same, the overall focus is on promotion of tourism in the state and the northeast region," he said.
"Thus, we decided to bring out this year's edition of the event in such a manner that it connects to the mega festival and its relevancy," Raising continued, adding that TIF is taking forward the original concept of Shirui Yorla for a feminine event with a vision.
"Today, we are living in an era where the issue of gender imbalance abounds. Through this event, we intend to attach positive aspects of gender equality to the festival by giving adequate space to women and set an example for all, to help bring about a positive impact on gender sensitisation," Pamreiso Shimray said.
He then informed that towards the objective, the organising committee has arranged a string of ten subtitles namely, Miss Humility, Miss Pangthei (Best Arms), Miss Pheithei (Best Legs), Miss Beautiful Hair, Miss Beautiful Skin, Miss Graceful Walk, Miss Popularity, Miss Beautiful Smile, Miss Photogenic, Miss Talented and Miss Perfect Body, on top of the much- coveted 'Miss Lily' title.
"The Miss Lily title will carry a crown of Huishon & Kongsang with total prize money of Rs 3 lakh. While Rs 2 lakh will be take-home cash, the remaining Rs 1 lakh is to be used for the cause of promotional events, including environmental awareness campaigns which would be implemented by the title holder during her tenure in consultation and collaboration with the organising committee," he announced.
He added that the title holder will also get a tour package to three states of North East, to undertake humanitarian activities among others, apart from a wildcard entry to some regional level beauty pageants. All the subtitles will carry prize money of Rs 45,000 each in nine categories, except for Miss Humility, a subtitle extraordinaire, which will carry the value of Rs 75,000, Pamreiso Shimray said, adding that all subtitle winners will also get a complimentary gift hamper each.
Informing that preparation for the event to be hosted during the upcoming festival from October 16 to 19 in the district, has begun in the right earnest, he said that official social media pages for the event will be launched on September 25.
Meanwhile, Ngalayo Makan highlighted that the event will have three stages of audition, grooming and final contest. "The audition for this will be held on October 1 in Imphal, October 4 in New Delhi and October 7 in Ukhrul. Commencement of grooming is scheduled on October 11 and Grand finale on October 18," she added.
She further informed that eligibility age for candidates is 18 years and above, having a minimum standing height of 5.4 ft and black hair longer than shoulder's length. Candidates must also have willingness to fulfil the objectives and activities attached to the title.

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